There are plenty of people out there who want great products but just can’t quite afford them. The problem with buying the latest products from retailers is that in order to make money from those products prices need to be higher than they should. Most retailers don’t own the property their store is on, so they need to pay rent. There are lots of employees to pay as well, and keeping the lights on isn’t free either. Retailers need to purchase stock in order to be able to offer products in the first place, then they turn around and sell those products to customers at prices that allow them to make money. Every dollar they spend being able to offer those products is considered overhead cost, and it needs to be made up for by raising the price of products to what they consider a reasonable price.
When customers don’t want to pay retail prices they look online. That’s where everyone finds the best deals and saves the most money. The only thing better than being able to find a good deal on a great product is to be able to name the price. Social commerce is one of the most popular ways for shoppers to get the products they want at a price they find reasonable, rather than paying what retailers think is reasonable. Sites such as Alphatise allow buyers to name their price and search for deals based on that wish. Shoppers simply set their maximum price and find the deals.
Social shopping sites are gaining a lot of popularity simply based on the fact that purchases, prices, and search results can be shared. It’s easy to find the best deals when friends are posting them on their FaceBook page or Tweeting about them. Sharing this information is kind of like showing off just how smart of a shopper someone is. Shoppers can get started in just a few minutes. In most cases, a social media account can be used to log in and then shoppers just need to find the products they want and set the price they want.